By Tristan on Thursday 19 June 2008, 14:18 - en - Permalink
With more than 8 million downloads, the Download Day is an amazing success. Firefox 3 market share, measured in real time by Net Applications is North of 6%, just 36 hours after the launch. But besides download numbers, the idea of setting a Guinness book record was immensely effective to get the word out. It was super effective in mobilizing our 180 million users and the members of the press. Press coverage has been amazing in all countries, including US&UK, France, Italy, Germany and Spain (there is no Google News in Poland). Not only the coverage is beyond amazing, it has also enabled Mozilla to reach a new level in terms of Open-Source visibility for itself, for the Mozilla Manifesto (our all of our values) and for the whole Open-Source / Free Software world. For all these reasons, I'm super proud to be part of it. Thanks a 8.3 million to all of you who have made this possible. To quote Schrep:
If you've filed a bug, translated a string, written code, worked on an add-on, supported the development infrastructure, or helped to explain Firefox to someone else, you were part of making Firefox 3 a success.
But back to the topic I wanted to address, with a very short list of big media that have published content about Firefox[1]:
Belgium
Le Soir: Firefox pour un record mondial ;
La Libre Belgique : Firefox : version 3.0, 180 millions d'utilisateurs ;
France
France Info : Jérôme Colombain ;
Radio Classique ;
Le Point : Firefox 3 arrive ce soir, Opera 9.5 est déjà là ;
Le Point : Interview - Nitot (Mozilla) : "Firefox 3 déjà téléchargé 6,33 millions de fois" ;
Le Point : Firefox 3 : un raz-de-marée ;
Les Echos : Mozilla prêt à lancer Firefox 3 ;
Libé/Ecrans.fr : Firefox 3, mode d’emploi ;
Libération (also on paper) : Firefox 3, tout nouveau, tout beau
Le Figaro : Sortie de Firefox 3 ;
Le Figaro : Firefox 3 vers les 10 millions ? ;
01Net : Firefox 3 : cinq questions à Tristan Nitot, de Mozilla Europe ;
Metro : Firefox 3 : un nouveau record de téléchargement en vue ;
Metro : Firefox 3 est sorti ;
Metro : Firefox 3 arrive... ;
20 minutes : Firefox 3, une version de vieux renard ;
20 minutes : Firefox se prépare à rentrer dans le livre des records ;
Challenges.fr :Mozilla menace Microsoft ;
Nouvel Obs : Mozilla espère battre un record avec "Firefox 3" ;
AFP : Sortie de la nouvelle version du navigateur internet Firefox 3 ;
Europe 1: La chronique du Web
Le Monde : Tristan Nitot (Mozilla) : "Le logiciel libre progresse à pas de géant" ;
Italy
La Repubblica: Il web accoglie il nuovo Firefox 3 browser da Guinness dei primati ;
La Repubblica: E' il "Download Day", debutta in rete Firefox 3 ;
La Stampa: Schroepfer: la community è la nostra forza ;
La Stampa: Firefox 3, l'open source nel Guinness ;
La Stampa: Firefox 3, browser da record ;
Il Sole 24 ore: Firefox 3, ecco le novità del nuovo browser Mozilla ;
Corriere della Sera: Baker con Firefox ora punta alla rivincita sul colosso di Gates ;
Panorama: Firefox 3 esce il 17 giugno e vuole entrare nel Guinness dei primati ;
Germany & Austria
Spiegel: Firefox erfindet einen Weltrekord ;
Der Standard: Mehr als acht Millionen Firefox-Downloads in 24 Stunden ;
Sueddeutsche: Neuen Firefox 3 jetzt kostenlos herunterladen ;
Sueddeutsche: Geckos in Cairo ;
Sueddeutsche: Massenhafte Fuchs-Jagd ;
Heise: Download Day: Firefox 3 bereits 6,5 Millionen Mal heruntergeladen ;
Frankfurter Allgemeine Zeitung: Mozilla greift Microsoft an ;
ORF: Firefox 3 knackt Achtmillionenmarke ;
Welt: Das kann der neue Mozilla Firefox ;
Focus: Internetbrowser Firefox 3 lässt Server kollabieren ;
Golem: Über 8 Millionen Downloads von Firefox 3 an einem Tag ;
ZDF TV: Aufpolierter Firefox 3.0 geht ins Netz ;
Spain
El Mundo: Firefox 3, a por el récord de descargas ;
BBC Mundo: El nuevo Firefox busca un récord ;
BBC Mundo: Firefox cerca de récord pero con problemas ;
BBC en Espanol : El culto de la zorra
Cinco Dias: Mozilla desafía al Explorer de Microsoft con su navegador Firefox 3 ;
Cinco Dias: Firefox logra 8,3 millones de descargas en un día ;
El Pais has a series of 5 articles:
El Pais: El Guinness espera a Firefox 3 ;
El Pais: Las ventajas del F3 ;
El Pais: "Tenemos más éxito en Europa que en Estados Unidos porque reflejamos sus valores" ;
El Pais: El navegador Firefox 3 nace para acabar con el dominio del Explorer ;
El Pais: La aplicación que ayudó a popularizar Internet en los hogares ;
AFP: Nueva versión del navegador de internet FireFox 3 ;
Publico: Firefox 3 logra batir el récord Guinness que no existía ;
Publico: Llega la versión 3 del navegador 'libre' Firefox ;
Switzerland
Le Temps : Le Temps
Radio Suisse Romande : Interview de Tristan Nitot ;
Le Matin : Et voilà le nouveau Firefox 3 ;
NZZ Online: Neue Runde im Wettstreit der Internet-Browser ;
Le Temps : Plus rapide, Firefox reste le meilleur navigateur ;
UK
Sky News : Get The Lowdown On Firefox 3 Launch ;
BBC: Behind the scenes of Firefox 3.0 ;
BBC: Firefox aims for download record ;
Telegraph: Must have: Firefox 3 ;
International Herald Tribune: Firefox 3 breaks Mozilla browser download record ;
Financial Times: A bolder, brisker browser ;
USA
Wall Street Journal: Mozilla Firefox 3.0 Is the Best Browser for Web — For Now ;
Forbes: Why Firefox Matters ;
Motley Fool: Mozilla Matters More Than Ever ;
San José Mercury News: Mozilla's open-source model represents valley at its best ;
Washington Post: Building a Better Browser: Firefox Keeps Innovating ;
USA Today: Firefox 3 browser is nifty and packed with handy features ;
Associated Press: Firefox 3 browser downloads strong in first day ;
Comedy Central: The Colbert Report ;
CNN: Firefox fans download 9,000 copies a minute, including the home page! ;
CNN International: Mitchell Baker on TV! (in Korea, see full photo album) ;
Thanks a bunch for the people who made this possible from a PR standpoint (on top of the amazing product): Mitchell, John, Schrep, Beltzner, Paul, Mary, Melissa, Nicole, the Outcast team, Anne-Julie, Jane, Giuliano, Francesco, Pascal, Abdulkadir, Victoria, Dominique, Sian, Ben, Ralf, Thomas, Pierre, Hélène, Antoine, Juan, Belen, Nukeador, Guillermo, Diana, Giuseppe, Zbigniew, Agnieszka, Magda, Piotr, Jolanta, Stas and every community members[2] that have been involved in the PR part of this amazing launch...
At Mozilla, we're inventing something BIG. What's cool is that the world is starting to notice!
Notes
[1] I may update it if I find time...
[2] feel free to suggest names in the comments, there are so many people involved that I have certainly forgot to mention key people!
With more than 8 million downloads, the Download Day is an amazing success. Firefox 3 market share, measured in real time by Net Applications is North of 6%, just 36 hours after the launch. But besides download numbers, the idea of setting a Guinness book record was immensely effective to get the word out. It was super effective in mobilizing our 180 million users and the members of the press. Press coverage has been amazing in all countries, including US&UK, France, Italy, Germany and Spain (there is no Google News in Poland). Not only the coverage is beyond amazing, it has also enabled Mozilla to reach a new level in terms of Open-Source visibility for itself, for the Mozilla Manifesto (our all of our values) and for the whole Open-Source / Free Software world. For all these reasons, I'm super proud to be part of it. Thanks a 8.3 million to all of you who have made this possible. To quote Schrep:
If you've filed a bug, translated a string, written code, worked on an add-on, supported the development infrastructure, or helped to explain Firefox to someone else, you were part of making Firefox 3 a success.
But back to the topic I wanted to address, with a very short list of big media that have published content about Firefox[1]:
Belgium
Le Soir: Firefox pour un record mondial ;
La Libre Belgique : Firefox : version 3.0, 180 millions d'utilisateurs ;
France
France Info : Jérôme Colombain ;
Radio Classique ;
Le Point : Firefox 3 arrive ce soir, Opera 9.5 est déjà là ;
Le Point : Interview - Nitot (Mozilla) : "Firefox 3 déjà téléchargé 6,33 millions de fois" ;
Le Point : Firefox 3 : un raz-de-marée ;
Les Echos : Mozilla prêt à lancer Firefox 3 ;
Libé/Ecrans.fr : Firefox 3, mode d’emploi ;
Libération (also on paper) : Firefox 3, tout nouveau, tout beau
Le Figaro : Sortie de Firefox 3 ;
Le Figaro : Firefox 3 vers les 10 millions ? ;
01Net : Firefox 3 : cinq questions à Tristan Nitot, de Mozilla Europe ;
Metro : Firefox 3 : un nouveau record de téléchargement en vue ;
Metro : Firefox 3 est sorti ;
Metro : Firefox 3 arrive... ;
20 minutes : Firefox 3, une version de vieux renard ;
20 minutes : Firefox se prépare à rentrer dans le livre des records ;
Challenges.fr :Mozilla menace Microsoft ;
Nouvel Obs : Mozilla espère battre un record avec "Firefox 3" ;
AFP : Sortie de la nouvelle version du navigateur internet Firefox 3 ;
Europe 1: La chronique du Web
Le Monde : Tristan Nitot (Mozilla) : "Le logiciel libre progresse à pas de géant" ;
Italy
La Repubblica: Il web accoglie il nuovo Firefox 3 browser da Guinness dei primati ;
La Repubblica: E' il "Download Day", debutta in rete Firefox 3 ;
La Stampa: Schroepfer: la community è la nostra forza ;
La Stampa: Firefox 3, l'open source nel Guinness ;
La Stampa: Firefox 3, browser da record ;
Il Sole 24 ore: Firefox 3, ecco le novità del nuovo browser Mozilla ;
Corriere della Sera: Baker con Firefox ora punta alla rivincita sul colosso di Gates ;
Panorama: Firefox 3 esce il 17 giugno e vuole entrare nel Guinness dei primati ;
Germany & Austria
Spiegel: Firefox erfindet einen Weltrekord ;
Der Standard: Mehr als acht Millionen Firefox-Downloads in 24 Stunden ;
Sueddeutsche: Neuen Firefox 3 jetzt kostenlos herunterladen ;
Sueddeutsche: Geckos in Cairo ;
Sueddeutsche: Massenhafte Fuchs-Jagd ;
Heise: Download Day: Firefox 3 bereits 6,5 Millionen Mal heruntergeladen ;
Frankfurter Allgemeine Zeitung: Mozilla greift Microsoft an ;
ORF: Firefox 3 knackt Achtmillionenmarke ;
Welt: Das kann der neue Mozilla Firefox ;
Focus: Internetbrowser Firefox 3 lässt Server kollabieren ;
Golem: Über 8 Millionen Downloads von Firefox 3 an einem Tag ;
ZDF TV: Aufpolierter Firefox 3.0 geht ins Netz ;
Spain
El Mundo: Firefox 3, a por el récord de descargas ;
BBC Mundo: El nuevo Firefox busca un récord ;
BBC Mundo: Firefox cerca de récord pero con problemas ;
BBC en Espanol : El culto de la zorra
Cinco Dias: Mozilla desafía al Explorer de Microsoft con su navegador Firefox 3 ;
Cinco Dias: Firefox logra 8,3 millones de descargas en un día ;
El Pais has a series of 5 articles:
El Pais: El Guinness espera a Firefox 3 ;
El Pais: Las ventajas del F3 ;
El Pais: "Tenemos más éxito en Europa que en Estados Unidos porque reflejamos sus valores" ;
El Pais: El navegador Firefox 3 nace para acabar con el dominio del Explorer ;
El Pais: La aplicación que ayudó a popularizar Internet en los hogares ;
AFP: Nueva versión del navegador de internet FireFox 3 ;
Publico: Firefox 3 logra batir el récord Guinness que no existía ;
Publico: Llega la versión 3 del navegador 'libre' Firefox ;
Switzerland
Le Temps : Le Temps
Radio Suisse Romande : Interview de Tristan Nitot ;
Le Matin : Et voilà le nouveau Firefox 3 ;
NZZ Online: Neue Runde im Wettstreit der Internet-Browser ;
Le Temps : Plus rapide, Firefox reste le meilleur navigateur ;
UK
Sky News : Get The Lowdown On Firefox 3 Launch ;
BBC: Behind the scenes of Firefox 3.0 ;
BBC: Firefox aims for download record ;
Telegraph: Must have: Firefox 3 ;
International Herald Tribune: Firefox 3 breaks Mozilla browser download record ;
Financial Times: A bolder, brisker browser ;
USA
Wall Street Journal: Mozilla Firefox 3.0 Is the Best Browser for Web — For Now ;
Forbes: Why Firefox Matters ;
Motley Fool: Mozilla Matters More Than Ever ;
San José Mercury News: Mozilla's open-source model represents valley at its best ;
Washington Post: Building a Better Browser: Firefox Keeps Innovating ;
USA Today: Firefox 3 browser is nifty and packed with handy features ;
Associated Press: Firefox 3 browser downloads strong in first day ;
Comedy Central: The Colbert Report ;
CNN: Firefox fans download 9,000 copies a minute, including the home page! ;
CNN International: Mitchell Baker on TV! (in Korea, see full photo album) ;
Thanks a bunch for the people who made this possible from a PR standpoint (on top of the amazing product): Mitchell, John, Schrep, Beltzner, Paul, Mary, Melissa, Nicole, the Outcast team, Anne-Julie, Jane, Giuliano, Francesco, Pascal, Abdulkadir, Victoria, Dominique, Sian, Ben, Ralf, Thomas, Pierre, Hélène, Antoine, Juan, Belen, Nukeador, Guillermo, Diana, Giuseppe, Zbigniew, Agnieszka, Magda, Piotr, Jolanta, Stas and every community members[2] that have been involved in the PR part of this amazing launch...
At Mozilla, we're inventing something BIG. What's cool is that the world is starting to notice!
Notes
[1] I may update it if I find time...
[2] feel free to suggest names in the comments, there are so many people involved that I have certainly forgot to mention key people!
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